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Have You Ever Tried Black Pomegranate?

Unveiling the Hidden Anti-Aging Treasure of the Daliang Mountains

Tucked high in the mystical alpine of the Daliang Mountains in Sichuan, China, time slows its relentless march. Here, life unfolds in harmony, guided by nature’s quiet wisdom. For centuries, the Yi people—the heart and soul of this untouched land—have lived in tune with the mountains.

Their traditions are rooted in the cycles of the earth, their livelihoods sustained by its gifts. Among these treasures lies one of the region’s most extraordinary wonders: the Black Pomegranate.

In this remote corner of the world, where the air is crisp and the soil rich with minerals, the Black Pomegranate thrives against all odds. It is a fruit of resilience, its dark seeds brimming with unmatched vitality. Unlike its common counterparts, the Black Pomegranate of the Daliang Mountains flourishes in extreme conditions: high altitudes, intense sunlight, and nutrient-rich soils. These challenges imbue the fruit with 20 times the antioxidative power of ordinary pomegranates. Its ability to adapt and thrive mirrors its potency as a skincare powerhouse—combating oxidative stress, repairing DNA damage, and enhancing cellular regeneration.


A Partnership with Nature and Tradition

Inspired by the strength of the Black Pomegranate and the timeless traditions of the Yi people, Simply This embarked on a journey to honor this sacred land. With deep respect for the environment and the wisdom of the mountains, we developed a zero-carbon planting base in 2020, working closely with local farmers. Together, we’ve nurtured this rare fruit while giving back to the earth, reducing 157.1 tons of carbon through sustainable practices.

With waste-free packaging, refillable bottles, and eco-friendly ingredients, Simply This reflects the balance the Daliang Mountains embody—a harmony between humanity and nature. Now, in our fifth year, we return to where it all began—to the mountains that shaped us, to rediscover the beauty and purpose that inspired us.



A Letter from Our Founder, Elaine Gong

"There's a Mountain in My Heart"

"In these mountains, nothing happens in a hurry. Grass grows slowly, the soil becomes rich slowly, and the fruits ripen under the sun, slowly. Even the mountain itself took its time to become a mountain.

When I think about overnight miracles, I remember my Daliang Mountain. Its quiet rhythms taught me patience. When I touch my skin, it reminds me of the mountain—fragile yet strong, rough yet gentle, full of untold vitality.

It took me 17 years to leave the Daliang Mountains, and 18 years later, I returned—this time with the brand I created. The mountain shaped me, just as it shapes the Black Pomegranate. It taught me to take root deeply, to grow upward steadily, to become my own mountain.

These lessons—of resilience, balance, and harmony—live on in every product we craft. Through this, I honor my mother, the mountain, and the beauty of life itself."


The Science of Transformation: A New Era in Anti-Aging

The Daliang Mountains don’t just inspire us emotionally—they form the foundation of our most advanced innovation: AgeClock™, a revolution in anti-aging science.

As science evolves, so does our understanding of aging. Anti-Aging 3.0 introduces a paradigm shift, targeting the root causes of aging at the cellular level:

1.    Anti-Aging 1.0: Focused on collagen and elastin, targeting the extracellular matrix.

2.    Anti-Aging 2.0: Addressed cytoplasmic components, such as longevity proteins and ATP production.

3.    Anti-Aging 3.0: Delves into the cell nucleus, regulating genetic clocks and clearing senescent cells.

At the heart of this breakthrough lies a remarkable synergy between tradition and technology. We took the alpine Black Pomegranates back to the lab, unlocking their secrets through biotech fermentation. This process enhances their natural compounds, yielding potent molecules such as Ergothioneine (EGT), punicalagins, and urolithin A—all of which deliver powerful rejuvenating benefits.

Our proprietary AgeClock™, developed in collaboration with Silicon Valley’s Bio-Computational Center, targets the p53 protein, often called the "guardian of the genome." By repairing damaged cells, reducing telomere degradation, and restoring the skin’s natural repair cycles, AgeClock™ achieves transformative results:

  • A 45% reduction in aged cells
  • A 23% improvement in DNA integrity

The result? Skin that’s healthier, stronger, and more radiant—naturally.


Why the Black Pomegranate?

Unlike ordinary pomegranates, the Black Pomegranates of the Daliang Mountains are supercharged with 20 times the antioxidative power, thanks to their high-altitude, sun-drenched habitat. Their ability to thrive in extreme conditions makes them a symbol of resilience—and an anti-aging powerhouse. By embracing these extraordinary fruits, Simply This creates skincare that protects, regenerates, and revitalizes.


Every Drop Tells a Story

Every drop of our Regenerating-Firming Mask Cream carries the story of the Daliang Mountains—their strength, beauty, and timeless rhythms. From the ancient wisdom of the Yi people to the resilience of the Black Pomegranate, this is more than skincare.

This is a connection to a land where nature and humanity exist as one, a reflection of the harmony within ourselves.

Check our website if you want to explore more: www.simplythis-global.com

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